The Snow may have thawed but some relationships are still frosty ...

The
recent snow fall has led to an influx in new members signing up to
look for extra-marital relationships, with the UK?s leading married
dating site IllicitEncounters.com reporting a huge spike in traffic
and record new signups over the past week.

But
what is the reason for the sudden increase in new members, is it the
cold weather, the long dark nights or even the post holiday blues?
Research conducted by IllicitEncounters.com has revealed that the
most common reasons that men stray from their partners are
complacency and boredom.

The
research showed that men signing up were mostly looking for an escape
from their every day life, with the second most common response being
?I am looking for more adventurous sex?.

Senior
lecturer in psychology at Manchester Metropolitan University Dr David
Holmes, who has researched relationships and infidelity. Stated:

?Women
look for a better relationship but men look for better sex, a mix
that often drops the man into choppy waters. Men often become bored
with functional workaholic relationships that are seen as devoid of
passion, stimulation and intrigue. In relationships the grass is
always greener elsewhere. The excitement of a secret rendezvous and
sexual adventures with someone different could act as a fulfilling
stimulant. However, most affairs go undetected as they never escalate
or develop into competing relationships?

The
study also examined what men looked for in a new lovers? personality.
The majority responded that they are after a woman who is sexually
confident, surprisingly almost twice the number who were looking to
meet a partner with the same interests and values as themselves.

Dr
Holmes added: ?Couples
tend to undervalue sex in their relationship and for some it becomes
a chore?getting in the way of more important things. Too many
marriages are based on convenience, or only being together for the
kids. This is not just fertile ground for affairs but almost
certainly will result in one if either partner is a passionate
person. Couples should take the need for good passionate sex as the
focal expression of a relationship more seriously.?

A
spokesperson for IllicitEncounters.com Rosie Freeman-Jones commented:
?The snow has certainly has had an effect on people joining the
site. Members have told me that being snowed in has left them longing
for excitement and an escape from their unsatisfying relationship and
this is only heightened by the January blues. When you have been
married for a period of time the mystery and intrigue that played a
big part in your initial attraction can fade and leave both men and
women craving something more.

It
is clear from looking at all our members? profiles that they are
first and foremost looking for some excitement and and see an affair
as an injection of fun into their mundane routines.?

Additionally
when both male and female members were asked ?What type of look did
they want from a new lover?? The most popular choice was someone
more exciting and exotic than their current partner.

Notes to editors:

You
can purchase Dr Holmes? book now:

Holmes,
D. A. Abnormal Clinical & Forensic Psychology. Essex: Pearson.
ISBN-9780273742302

The UK?s Leading married dating website IllicitEncounters.com

IllicitEncounters.com is the UK?s largest and longest running dating site for married people.?With over 750,000 members across the UK, you?re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common ? they are all looking for a little romance outside their current relationship. Whether that?s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that?s up to them.

For
more information, case-studies or interviews please contact: Mike
Taylor ? Press officer

E-mail:
PressPR@IllicitEncounters.co.uk

Phone:
020 8819 9936

Twitter
@IllicitMike

Source: http://blog.illicitencounters.com/2013/01/24/the-snow-may-have-thawed-but-some-relationships-are-still-frosty/

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